Fired Earth enters a new chapter under new ownership, led by the same experienced team and grounded in the values that have defined the brand for more than four decades.

While Fired Earth showrooms have now closed, a carefully selected network of trusted partners across the UK continues to showcase Fired Earth tiles and provide expert guidance.

Customers can also access comprehensive technical information, inspiration and stockist details online, ensuring continuity of expert service and support.

Fired Earth remains committed to the principles on which it was founded: timeless design, quality materials, and products created with care – values that continue to shape the brand’s future.

Carly Allison, Product and Brand Manager at Fired Earth, says: “I’m excited to be leading the Fired Earth team into this next chapter. We are building on the values that have shaped our collections for more than four decades, while bringing a renewed sense of energy to the brand, creating designs that feel both effortless, considered and quietly aspirational for today’s homes.”