French furniture retailer Roche Bobois has announced a new partnership AS Monaco for the upcoming 2024-2025 football season.

This partnership between the Monégasque professional football club and the global benchmark in French Art de Vivre furnishings is reflected in an exclusive VIP area at the Stade Louis-II: the “Roche Bobois Lounge”.

“AS Monaco’s partners and guests can access this exclusive area to relax on the terrace and take in a full view of the pitch while revelling in the comfort of Roche Bobois’ iconic pieces,” the company said.

Fashioned by French designer, Sacha Lakic, Bubble and Edito were specially selected for the area. “A rich collection of sofas and armchairs showcases enhanced upholstering in the club’s distinctive colours as a nod to AS Monaco’s vibrant identity and footballing philosophy,” the business added.