Higgy’s, a purpose-led UK mattress brand, has joined the National Bed Federation (NBF) as an Associate Member.

Founded in honour of a much-loved family member and built on the belief that sleep should support health and happiness, Higgy’s offers retailers a range of mattresses that combine comfort, care, and community impact.

Each mattress is made using healthcare-inspired materials, designed to relieve pressure and improve rest. In addition to delivering excellent commercial value, every Higgy’s sale contributes to UK health charities focused on sleep, spinal care, and wellbeing.

The brand has been created with both the end-user and retail partner in mind, offering a compelling combination of margin performance, customer benefits, and clear brand storytelling at point of sale.

Joining the NBF reflects Higgy’s commitment to raising standards in the UK bedding sector, while championing transparency, product quality, and purposeful business practices.

For more information, or to explore retail partnership opportunities, please contact Higgy’s via your Dura Beds representative or visit higgys.co.uk.