From London to Krakow to Dubai, Nowy Styl and Kusch+Co are scaling their international presence to new heights, now boasting an impressive network of 28 showrooms.
With their most recent expansion into Oslo, Nowy Styl not only expands their footprint but also pays homage to the Scandinavian design principles of simplicity, functionality and environmental responsibility.
Formed in Poland in 1992, Nowy Styl, who purchased German design heritage brand Kusch+Co in 2019, are now the third largest manufacturers of furniture for workspace and public spaces in Europe. Oslo is not the only location the brand has recently opened: Manchester has also been a triumph, with a new showroom opening its doors earlier this year.
This established international network allows the group to offer a comprehensive range of products and services across various global markets. Nowy Styl and Kusch+Co offer extensive solutions for modern working environments, including numerous product categories such as chairs, soft seating, desks, workstations, and storage furniture.
The product lines available cater to a wide array of settings, ensuring broad market penetration including within workplace, hospitality, airports and stadiums. Nowy Styl has showrooms in key cities, including Paris, Berlin and Prague.
“Our expansion into key markets around the world is both a reflection of our growth and a continuation of the trust our clients and partners have placed in us,” says Rafal Chwast, Vice President of the Board of Nowy Styl and President of the Board of Nowy Styl International. “Every new showroom gives us a chance to get closer to our customers, understand what they really need, and create spaces that feel personal and meaningful, while bringing in the best of our global experience.”
Oslo Showroom: Nowy Styl’s newest Showroom
Nowy Styl’s first showroom in Scandinavia is designed to create an inspiring journey through six different micro-zones including focus areas, ad-hoc meeting areas, ergonomic workstations and spaces for relaxation and brainstorming. Products on display include the iconic Colani armchair designed by Luigi Colani, Prox swivel chair and Mollen soft seating.
Dubai Showroom: Bringing Nowy Styl’s expertise to the UAE
Located on the 18th floor, higher than any other showroom in the company, Nowy Styl’s Dubai showroom is truly one to behold. It showcases inspiring arrangements, stunning views and features a new design enriched with the latest arrivals from the brand’s portfolios including soft seating solution Mollen, Kusch+Co’s Kanu armchair and Karim Rashid’s Bound armchair.
Manchester Showroom: Expanding into the North of the UK
Located on the 4th floor of the iconic St Georges House building at 56 Peter Street, is a place where design meets functionality. The space combines elegance with productivity, encouraging both architects, clients and dealers to meet and build relationships. At the center, an open, versatile space encourages both creative collaboration and relaxation, bathed in natural light that accentuates every detail and sparks conversation. More than a building, St Georges House merges history with modernity, and our showroom reflects this harmony, creating a space that is both inspiring and functional.
Krakow Showroom: Nowy Styl’s flagship
Known as the Office Inspiration Centre, Krakow embodies the commitment to innovation and excellence that Nowy Styl prides itself on. It is divided into three distinct zones: a meeting area, an office area and a workshop area. The meeting area, comprised of modern conference room configurations, is the perfect balance between functionality and style, the set up offers versatile furniture options that easily adapt to various meeting scenarios. The office space displays a range of workstations designed for a variety of work styles. From open-plan environments to dedicated individual spaces, visitors will find solutions that prioritise flexibility, privacy and comfort. The workshop area showcases the adaptability and versatility of Nowy Styl’s office solutions. Displaying the ease with which Nowy Styl’s furniture can be reconfigured to create dynamic and collaborative spaces.
Amsterdam: Coming Soon…
Nowy Styl is currently relocating its Dutch showroom, the new showroom will open in January at Modemweg 37, 3821 BS Amersfoort. With an extensive international network connecting viewpoints from all over the world, Nowy Styl uses its showrooms to host events and activations for its clients. Whether it be Nowy Styl Knowledge nights in London or bespoke boardgames in Bratislava, the company never fails to put on a buzzing event and utilise its network of showrooms to its fullest capability.
