Sofa Club, the design-led furniture brand redefining modern living spaces, has announced the appointment of Paul Brennan as Managing Director, effective December 2025.
Paul joins Sofa Club from his most recent role as Commercial and Merchandising Director at JW Anderson, bringing with him a wealth of experience from some of the world’s most influential fashion and lifestyle businesses. His career spans senior leadership positions at Yoox Net-A-Porter Group (YNAP), Browns, Marc Jacobs, JW Anderson, and John Lewis, where he has consistently driven fast-paced growth across both e-commerce and physical retail.
Paul’s move from fashion into furniture reflects Sofa Club’s distinctive ambition to bring the language and principles of fashion into the home. With a focus on design, agility, and customer experience, the brand sits at the intersection of interiors, lifestyle, and fashion-led retail, an environment that strongly aligns with Paul’s background.
Commenting on his appointment, Paul Brennan said: “While my career has been rooted in fashion, the opportunity at Sofa Club felt like a natural progression. The brand’s vision to bring fashion into the home is compelling, and its blend of e-commerce and retail, alongside its pace of growth, closely mirrors the environments I’ve thrived in throughout my career.”
He added: “I was also extremely motivated by Tom’s clarity of vision and ambition for the business, as well as the strong culture that has been built across the team. Sofa Club has a clear point of view and huge potential, and I’m excited to lead the business through its next phase of growth.”
Founder Tom O’Neill said: “Paul’s commercial expertise, brand instinct, and experience scaling modern retail businesses make him an outstanding addition to Sofa Club. His leadership will be instrumental as we continue to grow while staying true to our creative and customer-first values.”
Paul’s appointment marks a significant milestone for Sofa Club as it continues to strengthen its leadership team and accelerate growth across the UK and beyond.
